Okay, let’s talk about one of the biggest things that can make or break your makeup game: creating looks that work for ALL skin tones. Because, let’s face it, not every makeup product or technique works the same on everyone, right? But with the right approach, you can master the art of creating stunning looks on all skin tones. And I’m gonna break it down for you so you can totally slay it without needing to do a 10-step deep dive. So let’s get to it.
1. Know Your Undertones, Babe
This is crucial. I mean, it’s a game-changer. I learned this the hard way early in my MUA journey (trust me, we’ve all had those foundation-matching disasters). But here’s the scoop: warm, cool, or neutral undertones are your BFFs. Understanding them helps you pick the right shades for foundation, blush, and eyeshadows.
Warm undertones? Think golds, yellows, and peaches. Warm shades on the eyes, lips, and cheeks? Yes, please!
Cool undertones? You’ll want silvers, pinks, and cool blues for the perfect match.
Neutral undertones? Lucky you—you can pretty much pull off both warm and cool tones!
A super quick trick to find your undertones? Check the veins on your wrist. If they’re blue, you’re likely cool-toned. Greenish veins? Warm-toned. If you can’t tell? Yup, you’re probably neutral!
2. Foundation is Everything
Once you’ve got those undertones locked down, you gotta find your holy grail foundation shade. And let me tell you, it’s not a one-size-fits-all game. Here’s a hack: mix foundations to create the perfect shade! I do it all the time, and it’s been a lifesaver. Sometimes you just can’t find a foundation that’s exactly right, but by mixing a couple of shades, you get a custom blend that’s 100% YOURS. If you’re working with a client, test out a few shades on their jawline first. Trust me, it saves you from the dreaded mask line.
Also, don’t forget about texture. A dewy finish might work for some, while others need a matte base to keep the shine at bay. If you’ve got oily clients, try a mattifying primer to help control oil and keep your work in place!
3. Layer, Don’t Clog
I learned this tip on one of my first gigs (and yes, it was a disaster at first). Layering products for skin is key, not caking it on. For darker skin tones, especially, layering concealer and foundation gives a smooth, natural finish. Start light and build up where needed. It’s better to layer thin layers than pile it all on at once, and trust me—your clients will thank you for that flawless glow!
4. Blush Is Your Best Friend
Now, blush is a game-changer for all skin tones. But don’t make the mistake of thinking one blush shade fits all. Lighter tones? Go for peachy, coral shades. Medium to tan tones? Try rose, berry, or even soft mauves. For deeper skin tones? Bold reds, oranges, and berry shades look amazing.
And let’s talk placement. For light to medium skin, blush slightly above your cheekbones for that fresh-faced look. On deeper skin tones, placing blush slightly higher helps lift the face while also adding some warmth. Trust me, it gives that extra oomph without feeling too heavy.
5. Eyeshadow: The Secret Weapon
Eyeshadow can make or break your look. The trick here is: blend, blend, blend! Especially when working with deeper skin tones, you need to get those shades to pop. And you want to use a primer—don’t skip this step. It’ll give your shadow something to grab onto and make your colors shine bright.
Warm tones work wonders across most skin tones, but don’t be afraid to experiment with jewel tones, especially on deeper skin tones. Emerald greens, rich purples, and royal blues? Yes, please. Light to medium skin tones can rock soft pinks and peaches, while deeper tones really shine with bold hues that contrast and pop.
6. Highlighting Like a Pro
Highlighter is all about catching the light in the right places. But, again, not every highlighter works the same on everyone! If you’re working on deeper skin tones, look for gold, copper, or bronze highlighters. They’ll give that glow-from-within effect that doesn’t look ashy. For lighter skin tones, a champagne or pink-toned highlighter will do the trick for a nice, radiant shine.
Don’t be afraid to layer a little liquid highlighter under your powder for that lit-from-within effect. It’s like your glow’s secret weapon.
7. Lipsticks That Pop
Last but certainly not least—lipstick. And here’s the thing: bold is beautiful on every skin tone. For lighter tones, nude or soft pinks are always a safe bet. Medium tones can totally rock reds and corals, while deeper tones? Bold reds and berries just look chef’s kiss amazing.
And if you’re unsure about a lipstick color? Layer a gloss on top. It adds shine and gives the lips a fuller look that complements any skin tone.
every client is different, and every skin tone is unique. The key to creating a flawless makeup look is personalization. Whether it’s foundation, eyeshadow, or lipstick, always adjust according to the undertones, texture, and preferences of your client.
I promise, once you get these techniques down, you’ll feel like you can do makeup in your sleep. Go out there and have fun with it! And remember, practice makes perfect—your next masterpiece is just one brushstroke away. Go get ‘em, makeup artist. You’ve totally got this.